Biofit Bra

As if trying to choose good lingerie wasn’t hard enough, there are two brands of Biofit bras – one by Victoria's Secret, and another by the Australian lingerie company Pleasure State. Both bras claim to provide maximum cleavage and be flexible to work with many different sizes and shapes of breasts, while keeping them looking natural. Fortunately for confused American shoppers, the Australian bra is so far only available in Australia, New Zealand and Britain, although of course you could buy one online.

A bra that fits you.

The idea behind the Victoria’s Secret Biofit bra is that it can provide a personal fit, no matter what your size and shape. The enhancement is cup-specific, so that an A cup receives maximum attention while the C cup concentrates more on shaping and the D cup’s padding is all about creating natural contours.

The straps and back closure are adjustable. For many women, this is finally the answer for those who don’t feel they need extra padding but want nice shaping. The cups are molded and the stitching minimal.

The Biofit bra comes in eight different colors, including some wild shades like orange and hot pink, and is sized from A to DD. Its emphasis on individual shaping and a comfortable personal fit falls in line with the company’s decision to shift away from what’s become excessively sexy lingerie and go back to its roots as a purveyor of quality, affordable and attractive underwear and sleepwear.

As with any bra designed to be as individual as possible, even if it is mass-produced, people will have a wide range of responses. One thing all women have noted, whether they love the bra or loathe it, is that the cups can run a little small, so it’s definitely worth the effort to not only shop in person, but even to get measured.

While many women love the boldness of some of the colors, they are a bit displeased that practical colors like brown and beige aren’t included in the range. The hope is that these will be added later, along with some patterns.

The fit is standard, and it’s also hoped that a convertible version will be created down the line. The fabric is a shiny nylon, so that you can’t wear the bra under anything too sheer. Some women have complained that the fabric is easily snagged and pilled, even when caring for it well by hand washing and hang-drying.

However, what matters most is the overall fit and effectiveness. And overwhelmingly, women are very positive. Some say it is the most comfortable bra they’ve ever worn, to the point where they’ve gone ahead and bought several and say it’s now the only bra they intend to buy in the future. They note that, despite the disadvantages of the shininess, the bra can be so flattering that it goes very well under most clothes, creating a lovely figure.

Women who wear C cups or larger are pleased with the more minimal padding, noting that they get tired of bras that give them more heft when all they really want is some nice shaping. The bit of padding the Biofit bra does offer in the larger sizes is, for most women, just enough so that no one can tell if they’re cold. A few women would prefer there not be quite so much uplift, but overall, most comments on the Biofit bra have been very favorable.

As mentioned, you really want to go into a shop to try on the bra and get your best fit. Yes, you can do an exchange through the web site, but you’ll save time in the end by getting the right fit in the first place.

• Men's Mini Boxer Briefs
• Men's Sleepwear
• Bra Strap Pictures

• Panties for Men
• Teen Girl's First Bra
• Free Lingerie Gallery
• Women's Panties
• Panty Gallery

• Front Closure Sports Bra
• Bra-fitting Locations
• Tube Bras
• Bra, Panty and Slip Sets
• Bra Size Calculator